Welcome to the new look Pulse

Simon Woods / 8th August 2023
Category:
Man with logo board

We’ve been in business for over four decades, but we chose the name we have today back in 2008, because it made a statement. We’re the partner that brands and printers can rely on to keep innovating, and we wanted our name to reflect that. We’ve been doing that ever since.

Today, we’re excited to share the next evolution of Pulse with you – why not take a look around our brand-new website.

“We’ve been on a mission to make the world’s best packaging better for more than 40 years. We see our name as a promise to keep our finger on the pulse of the packaging industry, so we’re really proud that this next step in the Pulse brand is a key part of helping us keep that promise.”

Chris Lane, Commercial Director

What this means for you

We’ve updated how we look, and we’ve also updated how we communicate. We want to make lives easier for our clients, so as part of our brand strategy moving forward, we’ve been working on how we can add even more value to what we deliver.

Dancing duo

We believe that’s going to come from how we share the insights and innovations of a team that’s been at the forefront of packaging design and printing technology for over 40 years.

Here’s a few of the key updates.

Powering up knowledge with people

Superhero man with keyboard

We’ve always known it’s our Pulse people that are the secret to our success – but we’ve realised our talented team is a secret we’ve kept a little too well.

That’s why from now on, you’ll be hearing more news and insights directly from the individual experts in the Pulse team.

You’ll be seeing more of the people that are making your packaging magic happen behind the scenes, as they share more valuable information with you to help make your packaging journey even easier.

And with our new website, it’s easier than ever to see our team and how you can get in touch.

“We already know how much value our people bring to our clients on a daily basis, through their amazing skills, expert knowledge and years of experience. We want to make that knowledge and experience as accessible as possible, because we want all of our clients – past, present and future – to be able to benefit.”

Simon Woods, Sales Director

Valuable insights at your fingertips

We’ve rebuilt our website with one key goal – to be smarter with how we share information, so you can access the right information at the right time.

From the range of services we offer and the people we work with, to key industry updates and valuable, practical knowledge, you’ll find it easier than ever to find what you’re looking for to make your packaging life easier.

Take a look at our news and knowledge hub to see how:

  • we’re making it easier for you to find all the answers to your questions; you’ll have all the information you need
  • whether you’re a brand or a printer, we’re making all the useful content we share as specific to you and where you are in your current journey as possible

Putting the spotlight where it belongs – on our wonderful clients

Man shining a torch

Our clients are amazing, and we’re genuinely honoured to work with them. We’ll be sharing more about our clients, so that they get the limelight they deserve.

From case studies and client interviews, to feature pieces where our clients can learn and get insights from each other, we’re using enhanced collaboration to put our clients front and centre.

Becoming your packaging partner

Hands shaking

On our rebranding journey, we’ve been talking to our clients old and new, and we realised something big.

Lots of our clients didn’t realise just how much we offer when it comes to packaging design and prepress services.

That means there’s so much more of our expertise, knowledge and skill that we can still share to make lives easier for our clients.

Our new website makes it easy to see the services that we offer at a glance, so our clients are never missing out on all the ways to make their packaging the full package.

If it ain’t broke, don’t fix it

While we’ve been working on our new brand strategy, we’ve had the chance to take stock and look at everything we do really well. Sure, a lot has changed as we’ve evolved our brand – but we think it’s important to share what’s staying put.

 Here’s what isn’t changing:

  • Our commitment to our relationship with you, and the Pulse people that built it. You’ll still be able to contact us and speak to your account manager whenever you need to, just like before.
  • You might not have realised how much we offer, but the services you already use, know and love aren’t going anywhere.

“Our rebrand has really been a journey of figuring out what matters to us, our clients and our industry. It’s helped us bring into focus how we continue our evolution, so our client partners can continue theirs. Now, we’re confident our brand is ready for what comes next in packaging and print technology.”

Ged Williams, Operations Director

Simon Woods / 8th August 2023